Best Business Holiday Card Ideas: Messages and Designs

Christmas is coming. So is Thanksgiving, Hanukkah, and the New Year, too!

Celebrate the holidays and build your business by sending greeting cards to your staff, customers, and professional associates. Read on to learn about business holiday card messages, signatures, and printed cards vs. electronic email cards.

Planning Your Business Holiday Card Campaign

Planning a business holiday card campaign can seem overwhelming, but with a few strategic steps, you can create a memorable and effective campaign. Here’s how to get started:

1. Define your goals: Start by determining what you want to achieve with your holiday card campaign. Are you aiming to show appreciation to your employees, strengthen relationships with clients, or promote your brand? Clear goals will help you create a focused and impactful campaign.
2. Choose your audience: Decide who will receive your holiday cards. This could include employees, clients, customers, or business partners. Segment your list to ensure each group receives a message that resonates with them.
3. Select a design: Choose a design that reflects your brand and appeals to your audience. Consider custom business holiday cards that incorporate your company’s logo, colors, and messaging for a personalized touch.
4. Write a compelling message: Craft a message that is sincere, heartfelt, and relevant to your audience. Use this opportunity to express your gratitude, appreciation, and well wishes for a wonderful holiday season.
5. Set a budget: Determine your budget for the holiday card campaign. Factor in the costs of design, printing, and mailing, as well as any additional features like customization or tracking.
6. Plan your timeline: Create a timeline for your campaign, including when you’ll design, print, and mail your cards. Ensure you leave enough time for production and delivery to avoid any last-minute rushes.

By following these steps, you can create a successful business holiday card campaign that builds relationships, promotes your brand, and shows appreciation to your audience.

Business Holiday Card Ideas

Why send business holiday cards?

Sending business holiday greetings has become a tradition in most business industries.

It’s a good idea to send cards during the holiday season. Corporate holiday cards are a low-cost way to strengthen client, customer, and colleague relationships.

Also, business holiday cards can be used for marketing your services to prospects. Your card reminds prospective customers of your offerings and keeps your firm forefront in their minds.

How about sending them to all your employees and business network contacts? Expressing your gratitude for their hard work and support of your business goals will be appreciated by the recipients.

Should you send printed cards or email E-cards to customers?

Please don’t be tempted to save money and send E-cards to your clients. Sure, digital holiday cards are easier and faster. They’re not better than a beautifully printed and personalized business holiday card.

It’s a bad idea to send electronic or email cards. Every day, business people get hundreds of emails. Your holiday message will be just another thing to delete from their inbox. Email messages lack the tactile pleasure of receiving beautifully printed personalized messages.

If your budget is limited, I recommend sending printed cards to only your top customers to save you money. If that’s out of your budget, then simply call them and wish them happy holidays.

Your associates will appreciate the time and effort you spent to wish them season’s greetings, happy holidays, or happy New Year.

Related:  Holiday Marketing and Promotion Ideas for Your Small Business

Custom Holiday Cards — Personalized with Your Company Name and Logo

Business holiday cards, including custom business Christmas cards, can be customized with both your company name and logo on the front cover. Choose a bright, attractive design that’s appropriate for your clientele and type of business. You can even find industry-specific holiday cards. Search your favorite search engine for the term “Industry holiday cards,” and you’ll find a variety of companies that have cards for automotive businesses, landscaping businesses, real estate firms, accounting, and a host of other industries.

Cheap Business Holiday Cards for Low Budgets

Low-cost cards can be beautiful. If you can’t afford custom cards or only need a handful of cards, buy attractive, off-the-shelf cards. Handwrite a greeting and sign the cards for a personal touch your clients will welcome, ensuring your holiday wishes are heartfelt and appreciated.

Employee Appreciation Holiday Cards

Employee appreciation holiday cards are a fantastic way to show your team that you value their hard work and dedication. Here are some tips for creating effective employee appreciation holiday cards:

1. Make it personal: Use the employee’s name and title to make the card feel more personal and sincere. A personalized touch goes a long way in making employees feel valued.
2. Express gratitude: Use language that clearly expresses your gratitude and appreciation for the employee’s contributions to the company. A heartfelt message can boost morale and foster a sense of belonging.
3. Highlight achievements: Consider highlighting the employee’s achievements and accomplishments from the past year. Recognizing their hard work can motivate them to continue performing at their best.
4. Use a custom design: Choose a custom design that reflects your company’s brand and culture. A well-designed card can make a lasting impression and show that you’ve put thought into the gesture.
5. Include a gift: Consider including a small gift or incentive with the card, such as a gift card or bonus. This extra touch can make the holiday season even more special for your employees.

Example of an employee appreciation holiday card message:

“Dear [Employee],

I wanted to take a moment to express my heartfelt gratitude for your hard work and dedication to our company. Your contributions have not gone unnoticed, and I’m so grateful to have you on our team.

Wishing you a joyous holiday season and a happy new year.

Best regards, [Your Name]”

By following these tips, you can create meaningful employee appreciation holiday cards that convey your gratitude and foster a positive work environment.

Tips for Sending Business Holiday Cards

1. Be first – Purchase and mail your cards early so that they’ll be the first to arrive. Your corporate holiday cards will be more appreciated and remembered than the 100th card of the season.
2. Be memorable – Select a card that is both beautiful and unique to stand out among the other company cards.
3. Write a personal note – Take a moment to pen a quick note to make the card an extra special greeting. Recall a positive memory of the person or add your own sentiment.
4. Add your business cards – Slip in your business card. This makes it easy for the receiver to send you a holiday card or give you a call.
5. Include thanks – Send your appreciation for all their hard work, support, and patronage this year.
6. Double-check your list – Review your mailing list to be sure that you have your customer’s most current address and that they are complete. All U.S. addresses should have a zip code with the plus 4-digits for best deliverability.
7. Add holiday stamps – For no additional cost, you can add a festive look to your card envelopes by using holiday postage stamps.

Calendar Holiday Cards for Business Clients

Calendar cards keep your business name displayed all year long. Customers appreciate the handy desktop calendar to keep track of their schedules. They’re perfect for sending New Year’s wishes.

Thanksgiving Greeting Cards: Send appreciation to your business clients

The Thanksgiving holiday is a great time to send greeting cards to your clients and customers.

There are many smart reasons to do so. Here are a few of the most important ones:

• Thanksgiving cards let your customers know that you’re thankful for their business. It’s all about the values of your company and what your business stands for.
• It shows them that you appreciate their business, which will make them want to work with you again.
• Thank you cards help to build relationships and maintain your customer base.
• Sending thank you cards during the holiday season is a kind gesture that creates a positive emotional bond.
• Customers will feel appreciated and recognize your company as genuine.
• It’s also an effective way to say thank you to people who don’t buy much but support you with valuable referrals and recommendations.
• Holiday thank you cards are also a great way to stay top of mind with your customers and begin building customer loyalty early in the new year.
• It’s a great opportunity to let them know about upcoming products or special offers. Let them be among the first to know and offer them a special deal.

New Year Holiday Cards for Company Customers

Sending New Year’s greetings to clients and industry contacts is a fantastic approach to building goodwill, fostering brand loyalty, and saying thank you for their support this past year.

People are more likely to do business with a company that regularly sends communication. In fact, sending New Year greetings is one of the three most effective ways of building lasting rapport and reaching out over multiple communication avenues. Also, it’s a non-religious holiday.

Customers like to do business with people they like, and one of the best ways to build a long-term relationship is through memorable greeting cards. My consulting clients looked forward to my unique and thoughtful holiday cards every year. It was one of the most successful and inexpensive methods I used to create relationships on an annual basis.

Examples of Business Holiday Card Messages

Wondering what to write in your business holiday card to clients?

There are lots of ways to send your best wishes to your staff and customers. Here are some messages for your corporate holiday cards. Use these message example texts and add your signature, and, voilà, your holiday mailing is done!

1. Best wishes for a happy new year filled with health, happiness, and spectacular success.
2. A World of Good Wishes. One of the real joys this holiday season is the opportunity to say thank you and wish you the very best for the new year.
3. Happy New Year. May you soar into the new year filled with health, happiness, and prosperity.
4. Best wishes for a happy holiday season and our sincere thanks for your loyalty and goodwill throughout the year.
5. Wintry Wishes. May this season bring you the gifts of peace, hope, and joy.
6. You really nailed it this year. You made my holiday!
7. I’m so thankful you work with me. No one does a better job.
8. Wishing you a fantastic holiday season.
9. I want to thank you for your support this year and trust we will have a successful new year together.
10. Thank you so much for your business in [current year]!
11. Warmest wishes from our family to yours this holiday season and always.
12. Thank you for your patronage over the years.
13. We are so thankful to have you as part of our family this holiday season.
14. Thanks for letting us be part of your company this year. We’re looking forward to next year, too!
15. Thanks for always being there for us. We’re looking forward to an incredible [next year] together.
16. Teamwork makes the dream work! Season’s greetings… thanks again for everything!
17. I hope your Holiday is full of joy, peace, and love.
18. We hope that you and your family have a joyous holiday season with our best wishes.
19. Thank you for being such an important part of our lives these past few years! We hope you have a joyous holiday season filled with love, light, and plenty of happiness.
20. It’s the season of love, joy, and giving.
21. We hope that this holiday season brings you happiness, joy, cheer, and plenty of good things in store.
22. Wishing you the best this holiday season! I’m looking forward to working with you again next year.
23. I hope that your holiday is filled with cheer and all of your favorite things. May the New Year be filled with good fortune and happiness. I’m looking forward to continuing to serve you in [next year]!
24. Happy Holidays! I hope this holiday season is a joyful and blessed time for you and your family. May your company’s business and personal goals be fulfilled and all your wishes come true.
25. It has been a pleasure working with you this year. Have a happy holiday season, and we look forward to seeing you in [next year]!
26. We couldn’t have accomplished everything we did this past year without your help, so thank you for all of your hard work.
27. Ho-ho-ho, it’s the most wonderful time of the year. It seems like this year has gone by in a flash, and now we’re looking forward to [next year]. Thank you for all your hard work this year, and I look forward to seeing what exciting adventures await us in the next year.
28. I wish you all the happiness in the world this holiday season.
29. Thank you for being there when I needed someone most! Have a great holiday.
30. Wishing you a Merry Christmas and a prosperous New Year. Thank you for your continued support.

When should holiday cards be sent to companies?

Holiday cards should be sent as early as possible. Sending your business holiday cards first class in late November helps ensure that they’ll arrive on time. Mailing early is preferable because many offices close early for holiday vacations.

Measuring the Success of Your Holiday Card Campaign

Measuring the success of your holiday card campaign is crucial to understanding its impact and making improvements for future campaigns. Here are some key metrics to consider:

1. Response Rate: Track the number of responses you receive from your holiday card campaign, including emails, phone calls, and social media messages. A high response rate indicates that your cards resonated with the recipients.
2. Engagement: Measure the level of engagement with your holiday card campaign, including likes, shares, and comments on social media. Engagement metrics can provide insights into how well your message was received.
3. Conversion Rate: Track the number of conversions generated from your holiday card campaign, such as sales, leads, and new business opportunities. This metric helps you understand the direct impact of your campaign on your business goals.
4. Return on Investment (ROI): Calculate the ROI of your holiday card campaign by comparing the cost of the campaign to the revenue generated. A positive ROI indicates that your campaign was cost-effective and beneficial for your business.
5. Survey Feedback: Consider sending a survey to your audience to gather feedback on your holiday card campaign. This can help you identify areas for improvement and understand what aspects of the campaign were most appreciated.

By tracking these metrics, you can gain valuable insights into the effectiveness of your holiday card campaign and make data-driven decisions for future campaigns. This will help ensure that your efforts continue to build relationships, promote your brand, and spread holiday cheer.

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Disclaimer: The content on this page is for information purposes only and does not constitute legal, tax, or accounting advice. If you have specific questions about any of these topics, seek the counsel of a licensed professional.