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If your business specializes in handmade crafts and personalized goods, you’ll probably want a craft company name that reflects your personal touch. Here are some ideas:
See if your business name is available to register as a domain.
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Starting a craft business is exciting, but it also comes with a wide variety of tasks. High on that list is the process of naming your craft business. But creating a business name can feel tricky — even if you’re normally bursting at the seams with creative ideas.
Sometimes having a little nudge can get your creative juices flowing, helping you come up with the perfect name. Below you’ll find over 70 craft business name ideas.
Use them as-is, or get some inspiration to create your own. Before you know it, you’ll have a good craft business name.
One last note before we dive in: we’re making craft business name suggestions below, but we can’t guarantee that a given name will be available in your state. Before committing to a name, please do your homework and check that it’s available in your area.
If you’re proud of your town or your state, you might consider integrating it into your business name. There are lots of different ways to do this, ranging from a subtle nod to your heritage to completely integrating it in a very obvious way. Here are a few different ideas:
A creative business name for your craft business is a great way to stand out and express your personality. Here are just a few ideas to choose from:
A craft business name that gets stuck in your head is perfect for making a strong first impression with customers and potential clients. Here are some ideas to choose from:
Want a name that’s a little edgy? Off the wall compared to an ordinary business name? Here are some ideas to consider if you’re looking for a truly unique business name:
Sometimes, it can be helpful to draw inspiration from the greats — from the brands that have established themselves as powerhouses in the crafting world. When you read these business names, what do you notice about them? Some are simple, integrating owner names or industry terms. Others are catchy and clever.
Now: how can you create a name for your craft business that works just as well? Let’s talk about how to name your craft business.
Naming any business is a mix of art and science; you need to embrace your creativity, but there are also rules you need to follow. An ideal business name should:
As long as your craft business name matches those criteria, you’re probably good to go.
Creating a unique business name is essential for several reasons. For starters, it’s practical. You want to stand out in the eyes of your customers, and a unique name helps you do that.
But there are also legal reasons you need a unique name. In most states, the names of registered businesses like LLCs and corporations are protected, meaning no one can use a name that’s identical to (or too similar to) theirs. The same goes for names protected by federal or state trademarks.
It’s your responsibility to ensure that the name of your craft business doesn’t infringe on protected names. To do that, you’ll need to run a business name search, followed by a federal trademark search on the United States Patent and Trademark Office website and a state trademark search with the office in your state that handles state trademarks.
Generally speaking, if you run your name through these searches and no matches pop up, then there’s a good chance that your name is available to use. But just to be sure, it’s also recommended to run an internet search, too. While this might seem like a lot of legwork, it’ll help you establish a strong, compliant business identity.
If you’re finding it tricky to come up with a business name, you can use a craft business name generator to make things a little easier. But to get the most out of one of these tools, you should follow a few best practices.
To start, choose some keywords that relate to your business. Just a few keywords should suffice (or at least be enough to get you started). For example, if you’re creating an enterprise for your knitting and crochet business, you might pick keywords like “yarn” or “weave” or “knit” or “stitch.” Those are just a few examples for one niche, though.
From there, you can type your chosen keywords into the name generator and you’ll get a wide variety of recommendations. After that, it’s best to pick a few that you like and add some personal touches.
Finally, check that your generated names are actually available by running a business name search in your state. You should also check it against registered trademarks to make sure you’re not infringing on protected names. Business name generators are helpful tools, but they can’t be relied on to create unique names 100% of the time.
Your personal experience, work ethic, and love for designing are what make you unique in this field. With those as your core values and priorities, you’ll find that naming your business is not too difficult. For a starting point, here are some ideas:
Whatever resonates best with your personality and brand will work best for you.
Of course, it depends on the type of craft business you want to create, too. For example, if it’s something like a pottery gallery, then “Adam Smith Earthenware Gallery” might be appropriate. On the other hand, if you’re making jewelry exclusively from raw materials or metal, the name differs again. It should include related keywords such as silver, copper, gem, rock, wire, glass, etc.
Your business name should suggest that your company is solving a problem. Therefore, the name needs to be easy to remember, memorable, and sound good when spoken or written out.
For example, you might lean towards something like “Soulful Stitches by Pam,” which sounds unique and easy to remember for a specific craft business. Craft business names often rely on a strong, iconic image to communicate the product’s differentiating characteristics, such as; Da Vinci Paints, Super Crafting, or something similar.
When it comes to choosing the right name for your craft enterprise, focus on an iconic idea that communicates what you want others to experience when purchasing your products. Look at other companies in your industry and see how they’ve named their businesses for inspiration.
Keep the following points in mind as you brainstorm:
Choosing the right name for your craft business can be a difficult task. That’s why we created this big list of available craft name ideas.
You should keep in mind these two important things when making your decision.
Choose something that no one else has. If there are many similar craft businesses at large events like County Fairs, you may have trouble being successful because customers might confuse you with other crafters. Even using your own name doesn’t guarantee uniqueness — there could be other Cynthia Crafts companies!
If possible, use something easy to spell and remember. Don’t try to do anything too fancy – this will result in many people who won’t bother trying to find out more about your company, and then they’ll miss out on all the beautiful work you’ve done.
A good Etsy store name is about getting buyer and search engine attention. Therefore, it needs to be short, catchy, and versatile enough that a customer can remember it or take the time to write it down fast.
Start by trying to come up with a single word (if possible) and then using puns off of this word for your store’s title or description is probably the best option. So, if you sell handmade lip balm, a site called Licky Lips could be good.
Do some research on the trends and popular keywords by searching the Etsy site. Try to find something that relates to your items or is catchy and memorable. Ask family, friends, and acquaintances for their input. Don’t be afraid of an out-of-the-box name that could be the perfect fit!
The hardest part is coming up with a creative or interesting name that your customers will associate a lot of meaning and emotion with, so this is where brainstorming can be helpful. Use these fun, proven ways to brainstorm outstanding business names.
Disclaimer: The content on this page is for information purposes only and does not constitute legal, tax, or accounting advice. If you have specific questions about any of these topics, seek the counsel of a licensed professional.
Written by Team ZenBusiness
ZenBusiness has helped people start, run, and grow over 700,000 dream companies. The editorial team at ZenBusiness has over 20 years of collective small business publishing experience and is composed of business formation experts who are dedicated to empowering and educating entrepreneurs about owning a company.
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