If you’re interested in creating a DBA name for your Massachusetts business, then use our step-by-step guide. While we don’t currently offer DBA registration services in Massachusetts, we can help you with starting a business. Get started below.
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If you own a business and would like to use a different name than your legal business name, you will need to register a DBA name, also called an assumed name, fictitious business name, or trade name. DBA names are typically used when you want to use multiple names for one business, or if you are a sole proprietor wanting to be recognized as something other than your legal name.
Although we don’t currently offer DBA registration in the commonwealth, this guide will cover the basics of what a DBA name is, the rules for choosing one, and registering it in Massachusetts.
In Massachusetts, you must register your DBA name at the local level. For this reason, the exact guidelines for registering your business’s DBA name can vary. The steps below are a general guideline for registering a Massachusetts DBA name.
Remember, you are required to register a DBA name in every town or city in which you conduct business in Massachusetts. This means that if you conduct business in multiple towns, you will need to complete and file your DBA name certificate in each of the cities or towns you operate. Additionally, you must pay the filing fee and renew your DBA name in each city or town every four years.
A DBA name enables your business to operate under a different name than its formal business name or your personal name. However, it is not considered a separate business entity. For this reason, there are no additional taxes after you’ve registered the DBA name.
By registering a DBA name, as it’s referred to in Massachusetts, you ensure that your business is compliant with state laws. In Massachusetts, any person conducting business using anything other than their legal name must register a DBA name in the city clerk’s office or the town clerk where the business operates.
If a business operates under another name that isn’t registered, they could face repercussions. In fact, any violations are punishable by a fine of no more than $300 for every month that the violation continues.
There are two categories of businesses that typically seek DBA names:
Aside from the legal compliance standpoint, registering a DBA name in Massachusetts offers small businesses additional benefits:
A DBA name should inform customers about what you do and clearly communicate the purpose of your business. In short, a good DBA name should help your business define its brand and form a public image that matches your values and business identity. Once you’ve picked a DBA name that helps curate your brand identity, you should register a domain name.
Luckily, it’s easy to find any businesses operating under your preferred DBA name. Massachusetts provides businesses with a lookup tool to check if anyone is using your preferred business name. It’s important to perform a name search to check if your DBA name is unique to your business before you go through the process of registering your DBA name.
Additionally, it should be noted that DBA names do not protect your business against trademark infringement. At the federal level, trademarks protect the name, goods, and services of your business across the nation. You can use the United States Patent and Trademark Office (USPTO) website to determine if your preferred DBA name infringes on any federal trademarks. You should also use the Massachusetts trademark search tool to ensure that your DBA name does not infringe on any trademarks at the state level.
To register a DBA name in Massachusetts, you will need to file with the office of the clerk in every city or town in which your business operates. Massachusetts does not require businesses to register DBA names with the Secretary of State.
When choosing your DBA name, you cannot use specific wording that could mislead others about the nature of your business:
As with many business requirements, ensuring that you maintain ongoing compliance is an important task. Below are the compliance requirements for Massachusetts DBA names:
While we don’t currently support DBA registration in Massachusetts, we can help you create one in states we do support, including: Colorado, Idaho, Illinois, Indiana, Iowa, Maine, Michigan, Mississippi, Missouri, Montana, New Hampshire, New Jersey, New York, Ohio, Oklahoma, Oregon, Rhode Island, South Dakota, Texas and Utah. We can make creating a DBA name in another state simple.
How much does it cost to register a Massachusetts DBA name?
Filing the certificate to register a DBA name in Massachusetts is minimal. However, that cost only includes the cost to register within one town or city. If you conduct business in other towns, you will have to register your DBA name there and pay additional fees. It’s important to note that fees can vary, depending on the town you are filing the DBA name.
Additionally, you will have to renew your DBA name every four years to make sure that it remains active in your local office.
What is the processing time to register a DBA in Massachusetts?
Since filing for a DBA name must be completed at the local level, there isn’t a standard time for the filing process. The processing time to register a DBA name will vary from town to town.
Do I need a DBA name for my Massachusetts business?
As long as the name of your business is different when operating, you will need a DBA name. Even if your business just wants to drop distinguishers (e.g., “LLC” or “Corp.”), you will need to register a DBA name. Registering a DBA name in Massachusetts is necessary for businesses that want to go by a name other than their official business name. Luckily, registration is quite simple, especially with the help of ZenBusiness.
Having a unique DBA name can help your business establish a brand that fits your target audience and informs customers of your business. Since it acts as an alternative name for your business, registering a DBA name will not require you to pay any additional taxes.
If I register a DBA name in Massachusetts, can another business use the same name?
DBA names are generally not exclusive. This means that a DBA name does not give you exclusive power to use that name, and other businesses could use it. Furthermore, a DBA name does not do anything in regard to trademarks. Both state and federal trademarks override the validity of a DBA name. Starting with a DBA name and then registering for a trademark is the most effective way to protect your business moving forward.
Is a DBA name the same thing as a fictitious business name in Massachusetts?
Yes. Although it is referred to as a “DBA name” in Massachusetts, it is the same as a “fictitious business name,” “assumed name,” “trade name,” and “operating name.”
Do I need a DBA name in Massachusetts if I use my own name for a sole proprietorship?
If your business is a sole proprietorship, you cannot conduct business under any name other than your legal name unless you have a DBA name. Registering a DBA name is a quick and easy process to ensure that you are compliant.
Will using a DBA name affect how my business is taxed in Massachusetts?
A DBA name is an alternative name for your business. Because it acts as an alternative name, it does not establish your business as a new entity. It will not require any changes to how your business is taxed at the local, state, or federal level.
Disclaimer: The content on this page is for information purposes only and does not constitute legal, tax, or accounting advice. If you have specific questions about any of these topics, seek the counsel of a licensed professional.
Written by Team ZenBusiness
ZenBusiness has helped people start, run, and grow over 700,000 dream companies. The editorial team at ZenBusiness has over 20 years of collective small business publishing experience and is composed of business formation experts who are dedicated to empowering and educating entrepreneurs about owning a company.
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